Gunnedah Shire Council has launched a new campaign to promote the shire, and it happens to put a few familiar faces in the spotlight.
Subscribe now for unlimited access.
$0/
(min cost $0)
or signup to continue reading
The marketing campaign is aimed at bringing investment and residents to the shire, and features videos and advertisements with "real people and real businesses who are achieving great things".
The council launched the campaign at the Civic on Tuesday, where a few of the videos were played on the big screen to a small audience.
Locals may spot the clips on the TV, and possibly in the advertisements before a movie is played at the cinema, too.
READ ALSO:
Gunnedah mayor Jamie Chaffey said they would bring "some of the best of Gunnedah into businesses and living rooms across the country".
"This campaign promotes Gunnedah shire as the first choice to live, to work and to invest," Cr Chaffey said.
"We have already made the choice - we know just how amazing our shire can be - but it might not be until someone from a metropolitan area sees our people and landscapes on their television, or someone reads about it in an industry publication, that they realise the full scope of what Gunnedah has to offer.
"Regional living is more affordable and offers so much for people looking to invest or bring up a family."
Gunnedah Shire Council manager economic development Charlotte Hoddle said the marketing campaign was part of the council's Invigorate Gunnedah COVID-19 Recovery Package.
"We have so many great people and innovative stories, that it was hard to feature just a selection in our marketing campaign, but we really think what people are going to see is the real Gunnedah. It is a vibrant and progressive shire with a strong sense of community," Ms Hoddle said.
"These stories will be seen in television advertising, across social media and in digital and print marketing.
"We are targeting both the industries where there are employment opportunities, and the places where people might be considering the future for themselves and their family."