Women and fashion go together like cheese and wine, so when you take superstar women as muses for fashion design, choosing them for their drive in agriculture adds that wow factor.
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Outback fashion label Antola Trading has designed eight new women's shirts as part of its latest collection honouring inspirational female figures in Ag, one of which is Gunnedah's own Fiona Simson, National Farmer's Federation president.
"It was very flattering and humbling, but really rewarding because the reason I do what I do is passion about the Liverpool Plains, it always has been and always will be," she said.
"I saw the shirt with what looked like the big pools of water and thought, it must be it!" she laughed.
People often say you can't be what you can't see - so I've always pursued my passions as the person I am.
- Fiona Simson
She was honoured to be recognised alongside the other women, and was over the moon Antola Trading had done research to bring the spotlight on them in the community.
"People often say you can't be what you can't see - so I've always pursued my passions as the person I am," she said.
Buy from the Bush founder Grace Brennan and Head of Agribusiness at Suncorp Group April Cavanagh are among the list of inspirational women.
You are always nervous about seeing people wearing the same clothes as you are, but in this case I think it would be great.
- Fiona Simson
"You are always nervous about seeing people wearing the same clothes as you are, but in this case I think it would be great."
Antola Trading founder Alicia McClymont said the women chosen as namesakes for the shirts represent agricultural professions that have moved beyond traditional farming methods, from politics and finance to publishing, start-ups and entrepreneurialism.
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"There is a story behind every shirt we design at Antola where we aim to share the varied opportunities and experiences available for women in primary industries with our readers," Ms McClymont said.
"As well as advocating women in these roles, we provide clothing needed to fulfill them, all while looking great and expressing your personal style at the same time."