Step back in time to the 1970s.
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It was a decade that saw the Queen open the Opera House, the voting age drop to 18, Gala Supreme win the Melbourne Cup and Helen Reddy top the charts with Delta Dawn.
In January 1973 wool hit $20 a kilogram, but by the end of the year inflation was running at 13 per cent.
It was also the decade that saw the AgQuip field days kick off in Gunnedah, in the third week of August 1973.
As each year passed the field day grew and so did its coverage in The Land.
The photos in this collection are all from the 1970s and from the AgQuip coverage that made the paper.
AgQuip forever changed the way rural and agricultural products and services were sold to people on the land.
AgQuip founder and chief executive from 1973 to 1984 Max Ellis said it was the first truly commercial sales promotion run by marketing people, bringing and selling products and services to country people.