Elsie Hudson began her new role as regional extension officer for the region in early May and will help keep growers up-to-date with the latest in cotton research.

By joining CottonInfo, Ms Hudson will be able to pass on the resources of the Australian cotton industry’s joint extension program to local farmers.

Partner company, Cotton Seed Distributors Ltd marketing, extension & development lead James Quinn said Ms Hudson was the right person for the job.

“Elsie brings a passion for cotton, a knowledge of the industry and existing networks in the Namoi region to the role of regional extension officer,” Mr Quinn said.

“Elsie’s role will be to connect growers in the Namoi with relevant industry research and best practice, supporting them to continue to increase their farm productivity.

“On behalf of the CottonInfo joint venture partners, we welcome Elsie to the team.

“We also thank former Namoi regional extension officer, Geoff Hunter, for his work in this role since CottonInfo’s inception.” 

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Ms Hudson said she was excited to take on the role after having worked as an agronomist in Narrabri and Moree in recent years.

“For me this new role will be about utilising my practical experience working as an agronomist,” Ms Hudson said.

“Basically my role is to cover the whole Namoi Valley and ensure that producers are getting the latest research information and any information that can assist them.”

The new extension officer highlighted having researchers and farmers working in unison as a goal of her new role.

“I think it’s really important researchers and producers work together,” she said.

“They go hand-in-hand and I suppose my job will be trying to bridge the gap between the two in the hopes of getting the best outcomes for everyone.

“Overall I am excited for the challenge this role will bring.”